Mascots + Brands that Inspire Pride and Enrollment

The School Branding Agency has done a wide variety of work for different educational institutions, specializing in mascot designs, logo designs, and branding enhancement for schools, colleges, and universities around the country​​.

We have completed logo and mascot designs for several schools, such as KOA Elementary School, Discovery Intermediate School, Neptune Middle School, St. Cloud Elementary School, Thacker Avenue Elementary School, Sunrise Elementary, Pleasant Hill Elementary School, Poinciana Academy Of Fine Arts, Partin Settlement Elementary School, Neptune Elementary School, Kissimmee Elementary School, and Flora Ridge School​.

For example, the Bend Gate Elementary School in Henderson, Kentucky, approached the School Branding Agency for an upgrade of their Gator mascot school logo. The services for this project included school logo design, school mascot design, visual identity, and positioning strategy. The deliverables provided to the school included the final source files and a brand style guide

Creating a school mascot design typically begins with a research phase. During this phase, the design team gathers information about the school’s values, history, and mission.

This can include details about the school’s colors, mascot, and any other relevant information that can be used to inform the design. During this phase, the creative director would usually have a discovery Zoom call with key school stakeholders.

The process generally involves the following stages:

1. Understanding the school’s identity: This includes considering the school’s values, history, colors, and existing mascot (if any).
2. Involving the community: In many cases, getting input from students, faculty, and other stakeholders can be an important part of the design process. This can help ensure that the mascot resonates with those it represents.
3. Developing the mascot’s story: This involves thinking about the mascot’s personality and backstory. This helps create a more engaging and memorable mascot.
4. Designing the mascot: After all the preliminary work, the actual design process begins. This could involve sketching, digital design, and revisions based on feedback.
5. Production: Once the design is finalized, it can be produced in various forms. This could include physical mascot costumes, promotional materials, digital assets for the website and social media, and more.

These steps may vary depending on the specific needs and circumstances of the school. It would be best to directly discuss the process with the School Branding Agency to understand their specific approach to mascot design.

The School Branding Agency is a leading choice for schools looking to enhance their branding efforts for several reasons:

1. Specialization in Educational Institutions: The School Branding Agency focuses solely on working with schools, colleges, and universities of all types around the country. This dedicated focus means they understand the unique challenges and opportunities educational institutions face regarding branding.
2. Expertise in Mascot and Logo Design: The agency has a proven track record of creating stunning mascots and school logos that are visually appealing and memorable. They have created logos for entire counties and independent and charter schools, demonstrating their versatility and ability to cater to different educational contexts.
3. Strategic Approach: Their designs are message-centric and strategic, meaning they do more than create aesthetically pleasing images. They focus on telling a school’s story and accurately positioning its vision and mission through branding efforts.
4. Quality Client Work: The School Branding Agency has a portfolio of impressive work they’ve done for schools around the country, showcasing their ability to deliver high-quality branding solutions that meet the needs of their clients.
5. Commitment to Collaboration: They offer opportunities for direct communication with their creative director about your school or college branding project, ensuring a collaborative approach to meet your specific needs and vision.
6. Adaptable to Current Circumstances: In light of the COVID-19 pandemic, they have shown adaptability by becoming a fully online service, utilizing the latest communication technology to effectively work with their clients.

Choosing the School Branding Agency for logo and mascot design needs means investing in a specialist agency that understands the nuances of school branding and has the expertise to deliver a product that captures the essence of an institution.