Free School Brand Assessment - Evaluate Your School's Brand Health

1. How consistent is your school's visual identity across all materials?

Very consistent - We have brand guidelines and everyone follows them Mostly consistent - Some variations but generally unified Somewhat consistent - Noticeable inconsistencies exist Inconsistent - Different departments use different versions Very inconsistent - No unified visual identity

2. How well does your school logo represent your identity?

Excellent - Professional, distinctive, and loved by community Good - Works well but could be modernized Average - Functional but not memorable Below average - Dated or unprofessional looking Poor - Generic clip art or amateur design

3. Can families clearly explain what makes your school unique?

Yes, definitely - Clear differentiation and unique value Mostly - Some clear differentiators exist Somewhat - We have strengths but they're not clear Not really - We seem similar to other schools No - No clear differentiation from competitors

4. How professional and current is your school website?

Excellent - Modern, mobile-friendly, easy to navigate Good - Recent update, mostly works well Average - Functional but outdated design Below average - Hard to use, looks dated Poor - Very outdated, not mobile-friendly

5. How would you rate community pride and connection to your school?

Very high - Strong pride, active engagement, loyal families High - Good pride, decent engagement Moderate - Some pride but room for improvement Low - Limited pride or connection Very low - Weak identity, low engagement

School Brand Assessment

1. How consistent is your school's visual identity across all materials?

2. How well does your school logo represent your identity?

3. Can families clearly explain what makes your school unique?

4. How professional and current is your school website?

5. How would you rate community pride and connection to your school?

Your Brand Health Score

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