Middle School Branding · Grades 6–8
Middle School Branding That Students Want to Wear.
Get a mascot that appeals to adolescents, looks professional to parents, and helps your middle school stand out.
6–8
Grades served
Official vendor · Osceola County Schools
Trusted by 250+ K–12 schools across over 30 states since 2010.
80+
Osceola County logos
30+
States reached
2010
Designing since
What You Get
Complete Middle School Branding Package
Everything your middle school needs to build pride, stand out, and attract families during the critical transition years. We can coordinate your mascot with your feeder high school branding for a consistent K–12 look.
Dynamic Mascot Design
Energetic mascot with both fierce (athletic) and friendly versions. Designed specifically for the middle school age group.
- Athletic version (fierce)
- Friendly version (academic)
- Age-appropriate style
Sports & Athletics
Athletic versions perfect for uniforms, gym signage, and team spirit. Middle school sports are huge - we make sure your mascot fits.
- Uniform-ready files
- Gym wall graphics
- Team spirit materials
Parent Recruitment
Professional materials for 6th grade orientation, tours, and enrollment that reassure parents about the middle school transition.
- 6th grade orientation
- Tour materials
- Enrollment packets
Digital Ready
Files optimized for social media, website, and digital displays. Middle schoolers live online - your mascot needs to work there.
- Social media graphics
- Website headers
- Digital displays
Spirit Wear Success
Mascots designed to look great on hoodies, t-shirts, and backpacks. Students will actually want to wear it.
- Apparel-ready files
- Screen print versions
- Embroidery files
Our Work
Middle Schools We've Helped
See how our middle school branding has helped schools build pride, win at sports, and attract families during the transition years.
Our Process
How We Create Middle School Brands
Our proven process creates mascots that middle schoolers actually want to wear while building the professional image parents expect.
Student Input
We talk to middle school students directly to understand what they think is cool. Their buy-in is critical for success.
Design Concepts
Create mascot options that balance student appeal with parent expectations. Dynamic but not childish.
Test & Refine
Get feedback from students, parents, and staff. Refine until everyone loves it and students want to wear it.
Launch Big
Help you reveal the mascot at a pep rally or assembly. Make it exciting so students take ownership from day one.
Who you're working with
Talk to our Creative Director — he's helped 250+ schools get this right.
I'm Mash Bonigala, Founder & Creative Director. Every project comes through me personally, and I'll be your point of contact from first sketch to final delivery.
Middle school packages & pricing
Published pricing, no guessing
Your middle school brand is built from these published packages. Pick one to start your order below. Custom mascot costumes and district-wide programs are also available; just ask on the form.
Mascot Logo Design
Every package includes 100% ownership of your final designs.
$1,500
2-4 weeks
A clean primary mascot mark for a single school.
- Primary mascot logo (2 initial concepts)
- 1 revision round on your chosen direction
- Core file package (PNG, SVG, PDF)
- 100% ownership of the final design
Paid in full to begin
Start my project →From $2,500
3-5 weeks
A full mascot system ready for athletics and spirit wear.
- Mascot + wordmark + secondary mark
- Full-color and one-color versions
- Sports-mark variations for athletics
- Vendor-ready files (print, web, embroidery)
- Usage sheet + 100% ownership
50% to begin · 50% when you choose your direction
Start my project →From $4,500
4-6 weeks
A complete athletic identity system with brand guidelines.
- Everything in Complete, plus:
- Full athletic identity (primary, secondary, spirit marks)
- Uniform- and spirit-wear-ready lockups
- Brand guidelines document
- Priority timeline
50% to begin · 50% when you choose your direction
Start my project →Visual Identity
Every package includes 100% ownership and a brand you fully control.
From $4,500
4-6 weeks
A complete visual identity system for one school.
- Logo system (primary, secondary, marks)
- Color palette + typography
- Usage guidelines
- Core file package + 100% ownership
50% to begin · 50% when you choose your direction
Start my project →From $8,500
6-10 weeks
A full rebrand rolled out across every touchpoint.
- Everything in Single-School, plus:
- Identity across athletics, academics, and signage
- Brand guidelines document
- Rollout templates (letterhead, social, spirit wear)
- Stakeholder-ready presentation
50% to begin · 50% when you choose your direction
Start my project →FAQ
Common Questions
How do you create mascots that middle schoolers won't reject?
We involve students directly in the process through focus groups and feedback sessions. Middle schoolers are honest critics - we use their input to create designs they'll actually embrace and wear proudly.
Do you include both athletic and friendly versions?
Yes! Every package includes a fierce athletic version for sports teams and a friendly version for academic materials, assemblies, and general use. Middle schools need both.
How long does a middle school branding project take?
Typical timeline is 6-8 weeks from kickoff to final files. This includes student input sessions, design development, refinement based on feedback, and file preparation. Rush timelines available if needed before school year starts.
Can the mascot work with our feeder high school?
Absolutely. If you're part of a K-12 district, we can design your middle school mascot to coordinate with your high school branding while maintaining its own identity. Creates continuity students appreciate.
What files do we get for athletic uniforms?
You get vector files (AI, EPS, PDF) for screen printing, embroidery-ready files, one-color versions for single-color printing, and specific formats for common athletic uniform vendors. Everything your athletic director needs.
Get Your Custom Quote
Tell us about your school and we'll send you a detailed proposal within 1 business day.
Selected Package
Reviews
Trusted by school leaders
Good experience overall. The designs were presented clearly and our revision requests were handled fast. Our students really like the new mascot.
Mariana S.
Principal
Dexter Middle School · Whittier, CA
Mash and his team were great throughout the project. Simple process, quick turnaround, and a result the whole building got behind.
Principal
Crisp County Middle School · Cordele, GA
Great designs and fast service. Our athletics department loves the new mascot and we have already ordered new gear with it. Thank you!
Michael M.
Principal
Kissimmee Middle School · Kissimmee, FL
Middle school branding
An identity students grow into with pride.
Tell us about your school.
Send a few details and we reply in writing within one business day.